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Making complexity visible.
Category
Film
Client
duisport
Year
2025
About

Over a period of around one and a half years, we accompanied the development of a new image film for Duisport in close collaboration with DWS Werbeagentur, who supported the concept. The goal was to make the complexity of Duisburger Hafen AG visually understandable while also showing the dynamics and importance of this unique location. We gained insights into many different departments and areas of the port. The film focuses on the people who drive Duisport every day. Combined with complex productions, including drone footage, a multi-layered picture of one of the world’s largest inland ports was created.

The challenge was to translate scale, processes and the trimodal logistics system into a clear and emotional visual language. At the same time, the film highlights the future perspective of the location and its role as one of the most important employers in the region. The result is an image film that simplifies complexity without losing its depth.

Credits

Client:
Duisburger Hafen AG

Production / Lead:
dws Werbeagentur | tonic

Concept:
dws Werbeagentur | tonic

Camera:
Jasper Pfeiffer

FPV Pilot:
Kevin Owusu-Tw.

Director:
tonic

Postproduction:
tonic | Niclas Brosthaus

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